Immersive technology for heritage

How ready is your museum for XR?

Two short self-assessment tools for Augmented, Virtual, and Mixed Reality in cultural heritage institutions. They are informed by a data-mining study of 161 AAM-accredited museums in the U.S. Midwest.

The research behind it

What the data showed

161AAM-accredited museums in IL, IN, MI, OH, WI
16.1%had adopted XR (26 museums)
100%of XR adopters kept active social media
3.16×higher odds of XR with online education programs

Key patterns

  • Larger institutions with more resources lead XR adoption.
  • Educational programming, especially online, is the strongest practical signal (odds ratio 3.16). Paid admission (2.88) and history-museum type (3.52) are also positive.
  • Establishment date was the only individually significant predictor (p = 0.026).
  • Some small and free-admission museums still adopt XR successfully. What they share is a strong focus on education.

Read the results honestly

Each question in the tools is tagged with how strongly the study supports it:

  • Data-backedClear association in the study data.
  • Weak signalMeasured, but the association was weak or not significant.
  • Planning factorPractical consideration that was not part of the dataset.

The tools are exploratory planning aids, not validated predictions. See the methodology.

About

Immersive Technology for Heritage: XR Adoption in U.S. Cultural Museums

Presented at the Association for Preservation Technology International (APT) 2025 Conference in Providence, Rhode Island (session CS3.5). This work is part of a doctoral dissertation in Informatics at the University of Illinois Urbana-Champaign.

Sepehr (Sep) Vaez Afshar · Faculty advisor: Prof. Laura Shackelford · APT COF mentor: Caroline Alderson